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I'm Angie Meltsner, a hyper-curious mixed-methods researcher and insights strategist based in Boston. I was once described as "quietly radical." I'm completely obsessed with pop culture, and care a lot about maintaining a sense of play, wonder and fun in my work.

Prior to going indie as Tomato Baby, I spent more than 12 years working in agencies, consultancies, and in-house doing consumer insights, advertising, marketing, UX, and design research and strategy. I've been pretty nosy since I was a kid so it's no wonder I ended up in this line of work.

Photo of Angie, Founder of Tomato Baby

Hello there

Tomato Baby was inspired (in many ways) by my daughter. May we all ask "why" as often and be as observant, inquisitive, and enthusiastic as the OG TB.

What's in a name

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